4th congressional district race setting spending records; $11 million projected in TV advertising


SALT LAKE CITY, Utah (ABC 4 News) – A Utah Congressional race — being watched across the county because of how competitive it is — is setting advertising spending records on local television.

FCC records show a projected $11 million in spending on TV advertisements for the 4th congressional district race between Congressman Ben McAdams, a Democrat, and Republican nominee Burgess Owens.

That would be the most money ever spent on TV ads in the district for a congressional race.

“We are seeing an immense amount of money coming into negative campaign ads,” said Jason Perry, director at Hinckley Institute of Politics.”We’re looking at an enormous amount of outside money — some people like to call it satellite funding — from places outside the state.” added Perry

It’s a district being closely watched, as McAdams won in 2018 by fewer than 700 votes.

“It leans Republican, but it has a Democrat representing it,” said Perry.

He said both campaigns are targeting suburban women, many of whom tell pollsters they are still undecided in advance of November’s election.

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Glen Mills

Chief Political Correspondent

 Glen is honored to be delivering the news of the day every weeknight at 5, 6, and 10 in his home state. He is an award-winning veteran journalist, who joined the ABC4 News team as a weekend anchor in June 2013. Over the years, he held various positions at the station as he worked his way up to the main anchor chair. He also serves as our Senior Political Correspondent and hosts Inside Utah Politics, which airs every Sunday. The Utah Headliners Chapter of the Society of Professional Journalists has recognized Glen as the best government and military television reporter in the state. Before returning home to Utah, he spent 11 1/2 years developing his journalism skills in other states. He held various on-air and management positions at KPVI in Pocatello, Idaho, WGBA in Green Bay, Wisconsin, and KKCO in Grand Junction, Colorado during that time. Read More...