BYU library 'New Spice' ad becomes viral sensation


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Updated: 7/23/2010 8:09 pm | Published: 7/22/2010 12:20 pm
Reported by: Emily Clark
Stephen Jones in BYU's "new spice" ad
Stephen Jones in BYU's "new spice" ad
SALT LAKE CITY (ABC 4 News) - BYU media students have once again made a name for themselves online.  One week since the BYU "new spice" ad was posted online it has passed the million viewer mark.

Stephen Jones is the "face" of BYU's study like a scholar ad.  It has been a busy week for Jones, just seven days since the ad was posted and it has exploded.

Jones said, "It just shows you the power of the internet in general."

Students from BYU's media department came up with the idea for the library's ad.  Behind the spice, it was quite the production.  If you'd like to watch "behind the spice" they have a clip posted on their blog.

Stephen really is a funny guy.  He is part of the comedy troop Humor U on BYU's campus.  And like most BYU Co-eds, he is always looking for a date.

Jones said, "if you like chocolate, then I'm definitely available."

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